Luxottica is a global eyewear design, manufacturing and sales company that owns several well-known brands such as Ray-Ban, Oakley and many more. The cooperation between Google and Luxottica will begin in the U.S. market and will focus on the two brands Ray-Ban and Oakley. According to Luxottica, their first product will “combine high-end technologies and the most fashionable designs to create the most perfect product features and experiences.”
According to the information provided by Google, the design will be jointly attended by the two companies, and manufacturing and sales will be mainly handled by Luxottica. Google did not say when their products were available, but it may take some time to wait. The Google+ report said: “You can’t see Google Glass lying on your favorite Ray-Ban or Oakley counter tomorrow, but today it is a new chapter in the history of Google Glass.”
In January, Google introduced the first eyeglass frames. At the time, Google and another eyewear manufacturer Warby Parker collaborated with the rumored design framework to finally prove that Google did not rely on the power of others. The current cooperation may be no longer confident in its own design, or want to enter a larger market. According to the WSJ report, Luxottica not only ranks first in optical manufacturers with 12.4 market share, but also controls LensCrafters, Sunglass Hut and other retail stores, which can help Google sell Google Glass in more than 5,000 retail stores.